ROTARY
CLUB OF EDMONDS
Board members present: Carl Swenson, Brent Hagen, Sally Hyde, Pat Thorpe, Rudy Jones, Elizabeth
BOARD OF DIRECTORS' SPECIAL MEETING
FOLLOWING THE CLUB MEETING OF TUESDAY APRIL 22, 2003
Crouch, Vern Chase, Bill Moran
Guest present: George Beckett, David Stires
The meeting was called to with Pat Thorpe as presenter. She has as her guest
Lani Doely from the Seattle Times. Lani made an extensive presentation of the
several sources for advertising our festival. She offer three options which
would be
available to us--Option A, Option B, Option C. (if you wish to see these, ask
the
secretary to do so). Discussion was conducted regarding each of the options
She stated the costs involved in each and the possible discounts or free items
that
could be obtained with each. She stated that the Target Market is Snohomish Co.
Pat detailed some of the costs we have: Enterprise, $500; Posters, $500;
distribution, $220. We get free posters from the Carnival and free Radio from
Warm 106.9. Craig gets press releases to various free sources. Our basic
commitment now is $l,200. In years passed it was $300 to $600 for radio ads.
Lani stated that their readership in Sno. Co. has increased by 91,000. She
stated
that the more times we run our ads the more attention gained.
Cost of 1/2 page on Thursday would be $l,200 B/W 3 ads in a row gets a
discount.
1 ad in "Ticket" = $519.90 1/2 Page 3 x 10 or 5 x 6
1/4 page = $1,800 in "Ticket" 2 x 7 1/2 plus a free ad
Vern asked what we can get for $1,700.
It must run both Thursdays the 22 and 29th
Zone editions 1/4 Page
2lst Time of Sno Co
23rd TIcket
` 29th Get Away
26 th N. W. Life
28th Times
30th Ticket
All of the above for approx. $1,600 to $1,700
Sally surveyed those members present with Option B as amended to 1/4 page
running the above dates with a cost of approx. $1,600 to $1,700. Vern moved
Carl seconded approval of this motion. Motion Passed
Meeting adjourned. approx. 2:30 p.m.
Bill Moran, Secretary